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Unblocked: How Blockchains Will Change Your Business (and What to Do about It)

SKU: 9781492057970

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Unblocked: How Blockchains Will Change Your Business (and What to Do about It), Sarah Lai-Yin Cheah, 9781492057970

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Understand the Blockchain Opportunity: No Technical Background Required. Remember thedawn of the internet? The advent of mobile and social media? Yet another digital revolution is nowunderway. Like its predecessors, blockchains are about to transform the way we live, work, and play, while disrupting entrenched industries and shattering conventional business models. Move past the hype and equip yourself to forecast how blockchains will change our world and impactyou and your business. Author Alison McCauley helps non-technical executives to understandhow this technology will trigger change, shift the balance of power, and bring competitiveadvantage to those who know how to leverage them. Unblocked explains: Why ignoring this technology exposes you to competitive disruption What this new technology revolution embraces–no technical background required How to prepare your organization to respond to the coming shift

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