Description
Opportunities always exist for those with skills and relevant experience to create and build a business of their own. And if it’s a service industry that you are offering it is possible to start from your home with very little or no capital outlay. Many one person start-ups are capable of providing significantly higher income than is provided through employment – and they have the potential to grow. This book sets out the essential aspects of running a small business, and explains the commercial frameworks that apply for trades, professions, personal and management services, agencies, trading activities and creative concepts. It includes: Defining your market and studying the competition Specifying your product or service Pricing and marketing your product or service Calculating risk and breakeven Budgeting and keeping records Using other services and professionals Understanding the basics of commercial law Structuring your business for tax efficiency Employing staff Acquiring or renting property Dealing with expansion
