Description
For entrepreneurs with a vision, opportunities are everywhere. Evenin tough economic times, more and more people are seizing thechance to get out of someone else’s office and into their own.Success is by no means a guarantee, but there’s no reward withoutrisk. The Portable MBA in Entrepreneurship is designed tolower that risk. This newly updated Fourth Edition equips entrepreneurswith the same knowledge and information taught to MBA candidates intop business schools. William Bygrave and Andrew Zacharakis lead anall-star team of professors, consultants, and entrepreneurs inbringing this bestselling business resource into step with today’sentrepreneurial landscape with totally up-to-date case studies andexamples. Plus, this edition includes access to the Portable MBAOnline, which provides a wealth of handy forms, study guides,videos, presentations, and much more. Starting a business is tough even in the best of times; hereyou’ll find all the information you need to make sure your businessmakes it, including how to: Recognize great entrepreneurial opportunities Write a business plan and build your financial statements Secure financing with venture capital or debt financing Franchise your successful business Manage a growing business Protect your intellectual property Sell a business when the time is right As always, The Portable MBA in Entrepreneurship bringsyou the collective wisdom of some of the best minds in business andacademia in plain, accessible language. This comprehensive,engaging resource offers a cutting-edge education inentrepreneurship at a cut-rate price. The only book that offers a state-of-the-art education inentrepreneurship . . . from an all-star team of top professors and successfulbusinesspeople. Starting a business is the dream of millionsbut astruggling economy has put many of those dreams on hold.Fortunately, a great business idea is a great business idea in anyeconomy. In fact, some of the world’s biggest and most successfulbusinesses were founded during economic downturns and even duringthe Great Depression. Compiled by a seasoned business professor from Babson College,The Portable MBA in Entrepreneurship, Fourth Edition coversall the fundamentals of a top-flight business schooleducationfrom recognizing great opportunities to arrangingventure capital financing to formulating winning business plans.Updated with the latest tax and legal information, this invaluableresource guides you through the startup process and beyond, cullingwisdom from the best and brightest in the world of business.
