Description
Take a look in your local bookstore and ask yourself: who’s been defining business ‘success’ for decades? This book is here to change the narrative – for us all. Most women start businesses motivated by passion or purpose – they are driven to tackle the bigger issues or to provide a better way of life for them and their families. Most business books are written by men – they don’t take purpose or lifestyle into account. Having been successful as an entrepreneur while raising a young family over the last decade, Helen McGuire wanted to write the book she wish she’d had when she started out as a female founder with babies, a busy family life and just an idea. This is an honest, hand-on-heart roadmap that takes a clear-eyed, no-nonsense view of real-world biz and life challenges. Upbeat, tongue-in-cheek, and frank, it’s filled with advice, successful strategies, and inspiration for the entrepreneur who wants to get ahead, get real, and get going. ________ Helen McGuire is the founder of two award-winning tech companies and among the 0.5% of women to have successfully had their business acquired. Her second co-founded company is now integrated globally, making the recruitment process more equitable for candidates everywhere. Reiki + CBT qualified, she lives in Dubai with her husband, three children and cat and now supports founders to pursue their own success.
