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Strategy Formulation and Positioning: Relationship to Competitive Advantage

SKU: 9781458315670

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Strategy Formulation and Positioning: Relationship to Competitive Advantage, Tony Mason, 9781458315670

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This book is a graduate study research project and for those who have the roles and responsibilities in strategy development, formulation and implementation in their organizations. The content of the book includes definitions of strategy, decision-making models and strategy formulation, lessons learned, strategy as revolution, strategy as evolution, strategy as resource allocations and accumulations, strategy as technology leadership, analysis of “family” of strategy, and conclusion and recommendations for future research. The book attempts to assist management in strategy formulation and explores factors that would influence and shape a specific strategy. A review of literature will help explore strategic choices and strategic intent, discuss strategy and environment through analyzing of hypotheses, compare and contrast the various hypotheses and make recommendations for future research.

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