Description
Born in Scotland, Veechi Curtis attended university in Bathurst, NSW, where she completed her degree in Accountancy and Business Management. Specialising in business consulting and accounting software training, she has been an MYOB Certified Consultant and QuickBooks trainer for over a decade, training many hundreds of businesses in how to make their accounting software work for them. As a journalist, she has written for many publications including Australian PC World, Australian Personal Computer, CCH Australia Limited and a columnist for the The Sydney Morning Herald. Curtis is a qualified accountant and business consultant who specialises in teaching small businesses about technology and finance. She is the author of MYOB Software For Dummies (now in its seventh edition); QuickBooks For Dummies, Second Edition; Small Business For Dummies, Fourth Edition; and Creating a Business Plan For Dummies (publishing March 2014). Introduction 1 Part 1: Getting Started 5 Chapter 1: Is Small Business for You? 7 Chapter 2: Figuring Out What’s So Special about You (And Your Business) 23 Chapter 3: Starting from Scratch, Buying a Business, or Joining a Franchise 39 Part 2: Finding Your Entrepreneurial Spirit 61 Chapter 4: Separating Yourself from Your Business 63 Chapter 5: Staying One Step Ahead 79 Chapter 6: Creating a Business Plan 93 Chapter 7: Getting the Legals Right 107 Part 3: Planning for Profit 127 Chapter 8: Figuring Out Prices and Predicting Sales 129 Chapter 9: Building Profit Projections 147 Chapter 10: Calculating Your Break-Even Point 165 Chapter 11: Creating Your Marketing Plan 175 Part 4: People Power 197 Chapter 12: Making Service Your Business 199 Chapter 13: Becoming an Employer 217 Chapter 14: The Art of Management 229 Part 5: High Finance 249 Chapter 15: Financing Your Business 251 Chapter 16: Cooking the Books 267 Chapter 17: Understanding Financial Statements 281 Chapter 18: Taming the Tax Tyrant 303 Part 6: The Part of Tens 321 Chapter 19: Ten Things to Do If You Hit Hard Times 323 Chapter 20: Ten Tips for Selling Your Business 331 Index 341
