Description
Presents new methods in scenario thinking, based on a mix of high-level research and top-level consultancy experience. The authors describe the logical bases of a range of scenario methods and provide detailed ‘road maps’ on how to implement them – together with practical examples of their application. George Wright and George Cairns Acknowledgements Introduction Why should the individual and organization practice scenario thinking? Working with scenarios: introducing the basic method Incorporating stakeholder values and facilitating critique of scenario storylines Understanding stakeholder viewpoints. Augmented scenario approaches: delving deeper and stretching wider Scenarios and decision analysis Creating robust strategies and robust organizations The backward logic method of constructing extreme scenarios Diagnosing organizational receptiveness Summary Appendix 1




