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Managing Online Reputation: How to Protect Your Company on Social Media (Palgrave Pocket Consultants)

SKU: 9781137382290

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Managing Online Reputation: How to Protect Your Company on Social Media (Palgrave Pocket Consultants), David Meerman Scott, 9781137382290

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Managing Online Reputation is a comprehensive look at online reputation management. Drawing on recent examples of organizations managing their online reputations effectively and ineffectively, it provides a practical and visual tool-kit of processes and techniques to help limit and respond effectively to negative situations on social media. Charlie Pownall

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