Description
It’s a bargain! The definitive guide to buying and selling success on eBay Want to know the best way to get rid of some of that clutter laying around the house and make some cash? Or sell that beautiful jewelry you made recently? It might be time to take a quick trip to a market with more than 175 million buyers and start a global bidding war. eBay remains the easiest way to sell to hungry consumers worldwide and to uncover incredible bargains and unique items for yourself in the process. Marsha Collier, longtime eBay business owner and one of their first elite PowerSellers, shares 20+ years of expertise to fast-track you to becoming a trusted buyer and seller on the site. You’ll find out how to set up your account, market effectively, and master shipping and payment, as well as how to find the best bargains for yourself and close those sweet, sweet deals. * Establish your eBay store * Find techniques to make your listings stand out * Make money and friends with social media * Bid or buy outright Whether you’re a bargain hunter or bargain seller, declutterer or aspiring eBay tycoon, eBay for Dummies has what you need. Put your bid on it right now! Marsha Collier is the top-selling eBay author and among the world’s foremost e-commerce experts and educators. Now a Top Rated Plus Seller, she was among the first eBay PowerSellers. Marsha makes regular appearances on television, radio, and in print to discuss business, e-commerce, and customer service, and blogs at www.coolebaytools.com. Introduction 1 Part 1: Getting a Feel for eBay 7 Chapter 1: Why Being on eBay Is Fun on So Many Levels 9 Chapter 2: Let’s Do It! Signing Up on eBay 21 Chapter 3: Finding Your Way Around eBay 33 Chapter 4: Ground Central, Your Private, My eBay 49 Part 2: Buying Like an Expert 77 Chapter 5: Deal or No Deal? Buying Hacks and Searching Tips 79 Chapter 6: Get a Deal: The Art of Shopping eBay 99 Chapter 7: Winning eBay Shopping Strategies 123 Chapter 8: Winner! Winner! Chicken Dinner? 137 Part 3: Making Money the eBay Way 151 Chapter 9: Selling Online for Fun and Profit 153 Chapter 10: Time to Sell: Making Irresistible Listings 179 Chapter 11: Find Merchandise to Sell and the eBay Store Decision 203 Chapter 12: Take the Pain out of Closing the Deal and Shipping 225 Chapter 13: Saving and Troubleshooting Sales 253 Chapter 14: Increase Profits with Photography and Other Strategies 271 Part 4: Even More of eBay’s Special Features 293 Chapter 15: Security: Protect Yourself Online and on eBay 295 Chapter 16: Rules, Policies, and Etiquette (and How to Get Help) 315 Chapter 17: Marketing Sales with Social Media and the Community 335 Chapter 18: eBay Bucks Rewards, Charitable Buying and Selling, and Going Mobile 347 Part 5: The Parts of Tens 357 Chapter 19: Ten (Or So) Golden Rules to Succeed on eBay 359 Chapter 20: Ten (Or So) Services to Make Life Easy 367 Index 381
