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Understanding Social Media and Entrepreneurship: The Business of Hashtags, Likes, Tweets and Stories (Exploring Diversity in Entrepreneurship)

SKU: 9783030434526

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Understanding Social Media and Entrepreneurship: The Business of Hashtags, Likes, Tweets and Stories (Exploring Diversity in Entrepreneurship), Patrick Glauner, 9783030434526

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Chapter 1. Social Media in an Entrepreneurship Context.- Chapter 2. Social Media: Exploring Entrepreneurial Opportunities.- Chapter 3. Social Media and Entrepreneurship-Exploring the Role of Digital Source Selection and Information Literacy.- Chapter 4. Effectual entrepreneur and the use of social media for opportunity recognition.- Chapter 5. Exploring the Gendered Nature of Digital Social Networks.- Chapter 6. How is Social Media Adopted by Entrepreneurial Teams?- Chapter 7. Entrepreneurship and Social Media Influencers in an Islamic Context.- Chapter 8. Social Media and Small Entrepreneurial Firms’ Internationalization.- Chapter 9. The Devil on the Entrepreneur’s Shoulder – Analyzing the Relationship between Moral Disengagement, Founders’ Motives and Unethical Behavior of Entrepreneurs on Social Media.- Chapter 10.In Pursuit of Socioemotional Wealth: The Affordances of Social Media in Family Firms.

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